RESUME | gabbyrudnick

SKILLS

Excels in Microsoft Office (i.e. Word, Excel, and Power Point)
Strong in Adobe InDesign, Photoshop, Premier and Illustrator
Skilled in leveraging Social Media Platforms
Creative copywriting skills
Strong analysis of data
Experience in the following media specific software: Shopify, GoShippo, HubSpot, Wordpress, Mailchimp, Sprout Social, Google AdWords and Google Analytic, Concur Expense

Louis Vuitton | Advertising Assistant; Contracted April 2017 – June 2017 | New York, NY

Delivered support to the LV Global Team during the launch & rollout of ‘Masters’ & supporting campaigns
Administrative responsibilities included: expense reports, invoice maintenance, internal communication, drive maintenance & magazine reporting.
Coordinated & planed with Merchandising & PR teams to put together samples for catalogue shoots.
Verified accurate delivery & maintenance of national, regional & Canadian print & digital plans.
Ensured all elements of digital & print ad placements meet LV style guide
Built global paid social media campaigns across all platforms

Ix Style | Assistant to CEO/Marketing & PR Coordinator Nov. 2016 – April 2017 | New York, NY

Provided comprehensive administrative support to CEO of charitable, artisan shoe & accessories start-up, creating clean water for children in Guatemala
Administrative responsibilities included: management of busy calendar & email, scheduling calls, invoice creation, HR, inventory & showroom management, international travel coordination
Generated publicity by coordinating celebrity, editor, & vendor relationships
Organized domestic & international events & fundraisers
Wrote & designed social media, applications, presentations, & email pitches
Analyzed product trends & used targeted campaigns to increase sales by 60% in one week.
Hired & trained new interns

THON (Penn State Dance Marathon) | Alumni Engagement

Campaigns Manager

Sept. 2012 – May 2016 | University Park, PA

Held multiple leadership positions in largest student run philanthropy in the world fighting pediatric cancer
Ran ‘The Alumni Challenge,’ a donor campaign resulting in over 700 video shares in 1st 48 hours
Developed 2 new direct mail campaigns, 1 web based campaign & a 3 tiered benefiting system, leading to over 900 new alumni donors
Created & executed 3 events & biweekly email newsletter to adapt new families into the community

ARK Invest | Marketing Intern

May 2015 – July 2015 | New York, NY

Helped build fresh marketing plan for tech-focused, thematic ETF investment, start-up
Created new, paid & unpaid social media campaign plans, leading to 800 new followers
Designed 2 whitepapers on thematic investing & Ark’s research style leading to increased investor interest
Analyzed & revamped company blog & email newsletter; newsletter reached 3,000 subscribers

Penna Powers Brian Haynes | Digital Media Intern May 2014 – July 2014 | Las Vegas, NV

Planned & executed national digital media campaigns for 10 ad-agency clients
Provided monthly reports for 5 clients & weekly budgets for 25 campaigns showing campaign insight

Baby’s Burgers and Shakes | Server

Aug. 2013 – Sept. 2015 | State College, PA

Served and communicate with 6-8 tables at a time while assisting other servers as needed

Serengetee LLC | Campus Marketing Representative

Sept. 2013 – Jan. 2014 | State College, PA

Created, implemented, and assisted with development of a business plan for new charity partnership
Contributed daily to social media outlets and email campaigns creating brand awareness to 40, 000 students

Penn State University

Sept. August 2012 – May 2016

Bachelor of Science in Marketing

Overall GPA: 3.16

Major GPA: 3.50

Minor in Art History